The Story of WokeUpDead Inc.
Four and a half years ago, in Los Angeles, WUD started as art for artists. Not the gallery kind. The real kind. The kind that bleeds for the persistent style of the underground.
2021 hit different. The world was dying, and creativity was flourishing. That's when WOKEUPDEAD crawled out of the grave to solve the oversaturated market in a space occupied by mostly creatives.
This isn't about fashion. It's about resurrection. Every piece we drop is for the kids who got left behind by the mainstream. The skaters grinding through pain. The artists creating in their bedrooms. The rebels who refuse to play dead.
We don't make clothes.
We make armor for the underground.
When you wear our shit, you're not just getting dressed. You're joining a movement that says: "I'm not dead yet."
